Podcasting | Audioblogging | Taking the Power of Podcasting to the Next Level

"How to Unlock the Internet's
FREE MONEY Vault!"

"Learn How to Get Your Message in Front of Tens of Thousands of
Hot Prospects That are Being IGNORED by Your Competition
-- FOR FREE!"

By Scott Paton,
The Dean of Blogonomics
and Podology

May 1, 2008
Dear Entrepreneur,

There's a big shakeup ahead on the Internet, and there is no escaping it.

A new revolution is unfolding - one that is greater in scale than anything I have seen since 1994. And it will affect every marketing decision you make now and for years to come.

Keep reading and discover:

  • The great technology shakeup of 2005 and how it will fundamentally affect everything you do.
  • Why most businesses selling on the Internet pick the wrong product in the wrong market, and miss out on the biggest profit opportunities.
  • How you can capture 38% of any market that your competitors are totally missing.
  • Plus, how you can do it in 58 minutes, even if you can barely send an email.

Here's why...

The huge tech boom that made Bill Gates the richest man in the world, is entering a new dynamic and brutally competitive phase - a phase where the rules are being rewritten as we speak...

The Big Tech Surprise of 2008

If 2006 was the year of the Blog, then 2007 and 2008 are the Years of the Podcast.

The term "podcast" never existed before September, 2004, when Adam Curry broadcast the first one. Where would you be right now, if you had your own radio show and thousands of loyal listeners?

Podcasting is simply audio over the Internet. But you don't have to listen to it on your computer. It has gone moble. You can listen to what you want, when you want, where you want. Podcast listenership is doubling every three to four months.

Why Now?

At the end of 2004, there were 34 million Americans with fast Internet connections. large audio files which used to take days to download now take seconds. [source: Neilsen/NR Feb. 2005]

By 2008, it has risen to over 89%.

in 2004, Twenty-two million Americans own MP3 players. These players can download music or audio files off computers automatically.

By 2008, Apple was boasting that 100 million iPods have been bought worldwide. Microsoft was delighted that they sold one million Zunes. And already Zune 2.0 has hit the streets.

People are tired of listening to commercial laden radio or boring talk shows.

Now listeners can Automatically Receive Your Show Without Going to Your Web site

Everywhere people are connecting their iPod or MP3 player to their computer at night, going to sleep, waking up and disconnecting it in the morning. Then listening to your great new content as they go about their business.

Is the Radio Industry paying attention?

According to Time Magazine:
"Clear Channel, the National's largest station owner, is amping its online presence. More than 600 radio stations...now reach 10 million people a month, and 2.6 million podcasts (with ads) have been downloaded since June, 2005."

*Free*

Claim your FREE COPY of the
Podcasting White Paper

What you Don't Know About Podcasting
Could Hurt Your Business:
How To Leverage & Benefit
From This New Media Technology

The purpose of this 20 page white paper is to educate readers about the potential marketing value of Podcasting, and how to leverage this new media technology for maximum benefit.

This new media audio technology provides ample opportunity for businesses and individuals to leverage their subject matter knowledge and expertise to generate increased brand exposure, improved product awareness, increased sales, greater online visibility and additional revenue opportunities.

And much much more ...

Bonus! FREE Subscription to the Unleashing Your Podcast Newsletter and receive up-to-date information and breaking news each month.

(This is a private mailing list and will NEVER be sold or given away for any reason. You can unsubscribe at any time.)

"Narrowcasting" Versus "Broadcasting"

The radio stations have to reach a specific level of listenership to justify the fees they charge for commercials. While they are definitely not going to let podcasting blind side them the way blogging did to the newspaper industry, they are still bound by their business model.

As a Podcaster, you only need to reach those interested in your specific topic. While that may be a small number in your local area it can be huge worldwide.

With Podcasting you will also reach 38% of your market that you miss if you only have a web site or an ezine. Why?

Because 38% of the population are auditory learners. This is the main reason why adding audio to your sales letter has been so successful.

You see leaders in Internet Marketing, like The Internet Marketing Center, are adding audio and video testimonials to their sales pages.

Who Will Profit From Podcasting?

If you are serious about capturing your share of the podcasting boom that lies ahead...

Look at this:

  

You can wait until everyone is doing it, or you can position yourself for success by acting NOW!

Search for 'Golf' on Google. There are 245,000,000 results.

Search for 'Golf' on Technorati. There are 533,707 Blog posts.

Search for 'Golf' on iTunes. There are only 53 podcasts on Golf.

Thirty-eight per cent of the population prefer listening to reading. Do you think there might be missed opportunities here?

If you are serious about capturing your share of the Podcasting Boom that lies ahead - and avoiding the dangerous and costly mistakes other will make - here are three simple rules:

  1. Do your research. Many entrepreneurs will jump in, throw money at their podcast, and get burned. I have had many clients come to me after wasting 10's of thousands of dollars on their web sites. If you have a computer, a microphone, and a fast In Internet connection, then let me show you how to create a professional Podcast quickly, efficiently and FREE!
  2. Test. Try something. Give it enough time to work or not. Once your Podcast is making you money, driving extra targeted hungry traffic to your site, and has turned you into an Internet Celebrity, then and only then, consider investing some of your profit back into your Podcasts.
  3. Tweak. If it is working well or not, try something new. Every action you take will tell you to either keep going or go back to what worked before. Most people stick with a mediocre level of success because they refuse to test anything new.

Ride the Phenomenal Growth in Podcasting

One year ago there were a measly 275 podcasts, according to Feedburner. Today, there are over 22,000.

When Apple added podcasting to its iTunes program, there were over one million subscriptions in the first 24 hours. iTunes has sold over 350 million songs.

So even if you don't know how this works -- a LOT of people do and they are actively downloading...

How Often does a Brand-New Marketing Channel Open up Before Your Eyes?

Especially one full of people who are desperate to hear what you have to say?

Which reminds me of another advantage Podcasting has:

How long does it take for you to write a newsletter?

How long does it take you to talk for 10 minutes?

Any questions??

Use Traffic Jams to Make Your Fortune...

You can be driving to work, speaking into your digital recorder. Connect to the Internet while you park...Upload your MP3...done.

Try typing on your laptop while driving...

The Door Opens to the World of Podcasting...

You're busy...I'm busy....

I could write 350 pages and force you to wade thru hours of boring, mind-numbing, useless information trying to find the powerful gems that could easily make you THE leader in your field.

But I won't.

Instead, I am going to give you:

  1. How to launch your Podcast in 20 minutes.
  2. How to NEVER pay for the hosting of your MP3 files nor the Bandwidth costs (This alone could save you $300 a month).
  3. Where to submit your Podcasts so you can have 1000's of people subscribed immediately.
  4. How to know exactly how many subscriber you have.
  5. How to optimize your podcast for iTunes.
  6. How to subscribe and listen to other Podcasts.
  7. Where to find a great MP3 recording program for FREEEEE!

I recently spoke at International Marketing Events
in Orange County, New York, London and Calgary, Alberta...
To Rave Reviews!!

" What a great Weekend so far. Thanks Scott for the great information on Blogs and Podcasting. This is the highlight so far this weekend and that says a lot because every thing taught was very powerful."

Brian Bernacki
World Resorts
www.worldresortgroup.com
****************************************

I thoroughly enjoyed Scott's informative session on blogging & podcasting - the potential for viral marketing here is so great.

Judy Weselowski
www.abdcards.com
****************************************

Hi Scott:
You are obviously a leader in blogs and podcasting! I look forward to perusing your ebook. It will further shed light on the very valuable information you shared with us.

Soraya Arteaga
****************************************

I don't give up my weekends that frequently, but the first day of the NY Bootcamp made me glad I did. I can't wait for day 2!

Podcasting and Blogs were completely new to me but I am looking forward to applying them to my business. Thank you Scott so much for sharing all of that cutting-edge information. I know those people that "DO SOMETHING" will be way ahead of their competition.

Felicia Caldwell Gopaul
New York
****************************************

Scott, what a great presentation!

I found it to be incredibly beneficial. I walked away with a lot of great information from the weekend an I am excited to make things happen.

Thanks a lot for your energy at an hour that is usually very difficult to keep an audience's attention.

Rick Episcopo
California

This past year, the blogosphere established itself as a major influence on public opinion. According to a study released January, 2005, by the Pew Internet and American Life Project, a full 27 percent of all online users now read blogs, a 58 percent increase from early 2004. Watch history repeat itself with Podcasting.

Do you struggle to even be found in the search engines? You are not alone... Yet if you do searches for Podcasts of your favorite business or hobby, guess what? The market is wide open.

Every Single Barrier To You Taking
100% Full Advantage Of Podcasting
For Fun and PROFIT have been REMOVED!

There are no excuses left.

Every single barrier that has been demolished:

1. The barrier of expensive MP3 hosting -- now it's FREE!

Hosting fees used to be a killer. Now, you can get audio hosted for free even if it's commercial.

2. The barrier of expensive software -- now I will show you great audio software that is free.

And the learning curve is like instant. Thank goodness for that one. I am tired of trying to learn confusing, complicated software.

3. The barrier of long download times -- this has been solved by broadband proliferation and MP3 compression. Yeah, 56K is still a pain.

4. The barrier of expensive equipment -- now the quality from recording on your computer will blow your mind. No need for expensive audio recording equipment.

Apple is making Headlines with Podcasting.

From Forbes: Apple Could Ship More Than 37 Million IPods In 2005.

"Apple has two products on Amazon.com's Top 10 Sellers List of all electronics and four in the Top 20. The 4GB black iPod nano holds the third spot and the 4GB white nano is seventh."

http://podcasting-secrets.blogspot.com/2005/11/apple-could-ship-more-than-37-million.html

From C|Net News: iTunes downloads top 500 million mark

"Music downloads from Apple Computer's iTunes Music Store topped 500 million, the company said Monday. Amy Greer of Lafayette, Ind., purchased Faith Hill's 'Mississippi Girl' as the 500 millionth song sold from the online music store. The milestone download has won her 10 iPods, a gift card for 10,000 songs and an all-paid trip for four to a concert by Coldplay, which is on a world tour."

http://podcasting-secrets.blogspot.com/2005/11/itunes-downloads-top-500-million-mark.html

Bloomberg News: Apple iTunes Joins Ranks of Top U.S. Music Retailers

"Apple Computer Inc.'s iTunes online store was ranked the seventh-largest music retailer in the U.S. in the third quarter, breaking into the top 10 for the first time, according to researcher NPD Group Inc."

http://podcasting-secrets.blogspot.com/2005/11/chicago-tribune-apple-itunes-joins.html

Apple sees Podcasting and downloading audio as a major market that they plan to continue dominating. With their Mac stores growing across North America, look for consumers to be better and better educated. And not just young people.

According to The Online Publishers Association, the mean age of people using multimedia on the Internet is 40, and 28% are over 50!

Furthermore broadband is in about one-third of homes with access to the Internet. There is a 90% coverage at work. This means that most people with Internet access can use a fast connection and download their favorite Podcasts in seconds. PLUS, there is still huge growth coming as most of the other 66% of homes move to broadband Internet connections.

"It's Time for your 15 Minutes of Fame!"

Like the guys with a Podcast on Formula 1 racing with 200 listeners, you too could explode to over 3,000 listeners in weeks just with the launching of the Podcast subscription optin in Apple's iTunes software. Right now there are thousand and thousands of people searching for programs tolisten to on hundreds of topics and in every market there are very few quality Podcasts.

Where do you think the next big stars are going to come from? Do you think the networks aren't paying attention to any Podcast that starts to get a 'buzz'?

Do you want to compete with over 245 million other web pages or try to beat a measly 17 podcasts on Golf?

Introducing "Podcasting Unleashed"

With "Podcasting Unleashed", you will learn how to subscribe to Podcasts, how to make your own Podcasts, and how to use the Podcast directories to get your podcasts into the iPods and MP3 players of thousands of listeners.

  • Explode your traffic
  • Create an avalanche of new listeners
  • Deliver your message 100% of the time to 100% of your subscribers
  • Open the 'back door' to Google, Yahoo and MSN
  • Control Your Niche On The Internet
  • Never worry about Spam filters again

Benefit #1 -- Podcasts are Easy To Produce! RSS feeds are easy to send!

Benefit #2 -- There are almost No Costs involved in publishing your Podcasts! It comes with built in RSS feeds.

Benefit #3 -- Delivery of your message is immediate and it doesn't cost you a penny! And no Spam filter can stop you.

Benefit #4 -- Secrets of pro sounding audio

Benefit #5 -- How to quickly, easily and simply get your Podcast into people's iTunes program.

 

Important Note: If you knew 10 years ago what you know now about a text based Internet, where would you be now? A Multi-Millionaire?

Yes! No Not Sure

History is about to repeat itself as the Internet starts to make some 'noise'. The major news outlets know it. The radio networks know it. Now you know it.

YES! Scott, I am ready to start my own private marketing radio station, become an expert in my field and have thousands of raving fans!!!

Send me Podcasting Unleashed
For
The Special 'Introductory' Price Of
$147.00
$97.00

It is time for your
15 Minutes of Fame to begin...

  And there is even more...

Bonus #1
"Putting Your Best Voice Forward "
(A $297 Value!)

For a good hour in mid-October, 2005, I grilled Jesai Jahymes on how you can use the inherent power of your voice to instantly create rapport with your listeners. Your voice is the most powerful tool of communication you have. And it is especially important if you want your Podcast to stand head and shoulders above your competitors.

I was relentless. I asked Jesai all the hard questions. Jesai works with some of the top speakers in Internet Marketing. He is their "Secret Weapon". He held nothing back.

Take a look at some of the proven "Power Voice" secrets, Jesai revealed...

  • The Number One blunder, novice - and experienced - Podcasters make... turns listeners off like crazy, and how to avoid it.
  • 7 ways to make your listeners hang on your every word and keep them listening.
  • 4 keys to turning an interview with an expert into a Worldwide Event.
  • The one breathing exercise everyone should do before"Going on the Air". This one tip alone will improve your performance 168%.

Jesai Jayhmes is an actor, director, and dedicated teacher, who has guided many people towards realizing their potential through voice and presentation training.

Jesai has also taught at Yale University, the Banff Centre for the Arts, and at Simon Fraser University. He appears in film and TV and has performed in Europe, Australia, Japan, and the US.

"Who knew that public speaking could have such a direct correlation to my bottom line profits! The strategies you taught me helped me create record results.

"Anyone in business MUST have these strategies whether they speak to groups of 3 or 3,000.”
~~ Don R. Campbell , Real Estate Investor

“It is a unique approach to speaking that helps you to project heart and soul into your presentations. I recommend this course to anyone who is wanting to be a more dynamic speaker!”

~~ Deborah Jones , President, Well-Advised Consulting Incorporated
Chair and Founder, Health, Work & Wellness Conference

One-on-one coaching sessions with Jesai cost upwards of $300 per hour. He is my speaking coach and when the DVD of my presentation at The Internet Marketing Center's Orange County Internet Millionaire Proteges' Bootcamp comes out, watch the end -- how often do you see a Standing Ovation at a Marketing conference?? Thanks, Jesai!

Bonus #2
"How to Ask Powerful Interview Questions"
(A $27 Value)

One of the fastest, easiest ways to take advantage of Podcasting is thru interviews. Speak with experts in your field and their shine rubs off on you. But what do you ask them? In this special bonus, I reveal the interview secrets, no one wants you to know. Learn how to instantly put your subject at ease so you get the best interviews possible.

Bonus #3
Special Report:
"How One of the Internet's Top Marketers
Rolled Out Direct-To-Desktop Technology to His Customers and achieved a 67% Sales Conversion Rate "
(A $27 Value)

After 46 days he had 10,000 subscribers! That's 217 new people every day! You'll learn all his secret techniques that converted those subscribers into customers. Plus you'll see how one of his fellow entrepreneurs attracted 216 paying subscribers in 72 hours using the same tactics and strategies.

Bonus #4
"Video Tutorials"
(A $67 Value)

I have been working over-time to get on video step-by-step processes for you to make your Podcasts in minutes, upload them to stable servers that will host them for free forever!

There are over 52MB of great cutting-edge, easy-to follow videos that will have your voice heard in every corner of the globe instantly.

Bonus #5
"One Year of Free Updates"
(A $47 Value)

Changes in RSS and Podcasts are happening at breakneck speed. Podcasts, Audio and Video Blogs (Vidcasting) are getting ready to explode all over the Internet. Keep up-to-date and light years ahead of your competition.

Your Success is Guaranteed!

Your 90-Day Comprehensive Risk-Free Guarantee:

I'm so confident that "Podcasting Unleashed " will do nothing but impress you, I'm offering you a comprehensive 90 day, 100%, no-questions-asked, money-back guarantee. If after implement my powerful strategies for fast growing podcasts, you do not see your traffic rocket through the roof-- or if for any reason you are not absolutely thrilled with it -- just send an e-mail to scott@podcasting-unleashed.com, and I will personally issue you a 100% refund.

And no matter what you decide, you'll get to keep and continue profiting from my four bonuses. Just my way of saying thanks for giving me your trust. (Obviously, I can't send you updates of a program, you don't want)

As I said before, this introductory offer may be pulled at any time, so I urge you not to hesitate. With the 90-day guarantee I'm offering, you have absolutely nothing to lose. Unless you fail to act.

"I've spilled the beans about how ANYONE
-- no matter who you are OR what your background is --
can quickly rise to
Celebrity Status.

For months, I read everything I could on RSS and Podcasts. None of the books dealt with them in a straight forward, this-is-how-you-do-it, step-by-step approach. There were great case studies. There were plenty of explanations that I could not understand.

When I went to my boss to get him to buy one more eBook, he looked at me in aspiration and said, "Scott, you know more than just about anyone. Why don't you just write the book yourself?"

So I did.

I put it together in as simple and concise way as possible. No fluff, no filler. Lots of images so you can look at your computer, look at your eBook, and know exactly what to do and where to do it.

Don't Be Left Behind

This wave is set to crash, many of the major barriers to podcasts are now gone. Right now, I know from my experiences speaking at some of the major Internet Marketing Seminars and Bootcamps out there, that no one really knows how to do this -- yet. But --Look out! It is coming.

Buying this eBook is like buying IBM at $1 per share: it's guaranteed to yield tremendous returns.

You can spend years waking up at dawn and reading bloated eBooks with crusty eyes -- like I did -- figuring out what works and what doesn't. But doesn't it make a lot more sense to skip the learning curve?

If you answered "Yes", then click on the Order button below and in 5 minutes you will be on your way to becoming a radio celebrity.

Download your copy today!

... Remember, there's absolutely no risk.

What are you waiting for? Claim your copy before your competition does.

Sincerely,

Scott Paton

P.S. Don't underestimate the value of Bonus #2. In seconds a day, you can position yourself as the source of interesting news and opinion in your industry generating thousands of new visitors during the 90 day risk-free trial period!

P.P.S. No matter what stage you're at with marketing your web site, I urge you to read to this book and make your final decision to keep "Podcasting Unleashed" only after you're satisfied it has helped you explode to the top of your niche market.

P.P.P.S. Let me ask your these questions:

What is it worth to you to dominate new channels of communication with your clients, customers, and prospects?

What would it benefit you to have new ways to build massive email lists of hot leads using Podcasts?

What would you do with new ways to communicate with your customers that don't use computers at all? Would you like to get your message to their cell phone, iPods or PSPs?

What is it worth to you to have a powerful new way to bond emotionally with your clients or prospects?

I bet you would agree it is huge! There is a lot to learn and you don't have a lot of time. Look at how quickly blogging has gone mainstream.

It won't take long for people to fill up the Podcasting world with the same 'noise', and then it is much harder to be heard. So don't delay, download your step-by-step Podcasting guide now.

P.P.P.P.S. If you do NOT have a credit card and would like to mail in your payment please make the check (USA/Canada Customers only) or International Bank Draft payable to:

Scott Paton
Box 113
1190 Eastwood St
Coquitlam, BC
Canada
V3B 7S1


Listen to my Internet Marketing Podcast:
http://www.askscottpaton.com

© 2008 Scott Paton All Right Reserved.
Podcasting Unleashed